Creating Eco-conscious Products
Environmental Labels Acquired
Actively acquiring environmental labels from around the world
A yardstick for use when selecting products, and helping reduce their overall environmental impact of society
Environmental labels indicate that the selected product shows consideration for the environment, and provide customers helpful information when selecting eco-conscious products. Environmental labels come in three types (Type I, II and III) standardized by the International Organization for Standardization (ISO) or a compliance label that indicates that the product complies with specific performance criteria.
There are various environmental labels in the countries and regions around the world in which the Brother Group operates. The respective labels (which are based on different eco-conscious requirements and standards) are considered to meet stakeholders' environmental requirements and the Brother Group actively acquires the labels in the countries and regions where its products are sold.
Under this policy, targets were set in the Brother Group Environmental Action Plan 2015 (2011-2015) to acquire specific environmental labels including Blue Angel, Eco Mark, Nordic Swan, EPEAT, and China's Ten Circle Mark, and significant efforts were made to fulfill the targets.
Below are the main environmental labels acquired by Brother products.
Type I labels
Awarded based on specific criteria judged by third party organizations
The Blue Angel (Germany)
This eco-label is issued by the Federal Environmental Agency and the German Institute for Quality Assurance and Labeling. In July 2008, the MFC-6490CW and DCP-6690CW were the first inkjet All-in-Ones in the world to be certified in the ink-jet category at that time. In January 2013, the standard was revised and upgraded (including addition of the UFP standards). Brother worked to comply with the new standard for both new and current products. Brother acquired the label for 25 product models in FY2015 (April 1, 2015-March 31, 2016).
List of products that acquired Blue Angel [PDF/0.2MB]
Nordic Swan (five Scandinavian countries)
This eco-label is administered primarily by the Nordic Ecolabelling Board, and is used in five Scandinavian countries (Norway, Sweden, Denmark, Finland, and Iceland). Twelve Brother models, mainly black-and-white laser printers and All-in-Ones, were first awarded the label in 2009. Brother managed to acquire the label for 36 product models in FY2015.
List of products that acquired Nordic Swan [PDF/0.2MB]
China Environmental Labeling plan (China)
This government-run eco-label (the Ten Circle Mark) is issued by the China Environmental United Certification Center under the jurisdiction of the State Environmental Protection Administration. Brother acquired the label for color laser printers/All-in-Ones and black-and-white laser printers/All-in-Ones. In FY2015, Brother acquired the label for one product model.
List of products that acquired Ten Circle Mark [PDF/0.2MB]
Eco Mark (Japan)
This eco-label is issued by the Japan Environment Association. It is awarded to products that minimize environmental load and aid environmental protection across their entire life cycle (from production to disposal). In FY2015, Brother acquired the label for 25 product models and 14 consumables.
List of products that acquired Eco Mark
Environmental Choice (New Zealand)
This eco-label was introduced by the national government of New Zealand, and is issued by New Zealand Ecolabelling Trust. Brother acquired the label for color laser printers/All-in-Ones, etc. In FY2015, Brother acquired the label for four product models.
Copying machines, printers, fax machines and multifunctional devices. Licence No. 2410083
List of products that acquired Environmental Choice [PDF/0.2MB]
Green Mark (Taiwan)
This eco-label was introduced in Taiwan by the Environmental Protection Administration, and is issued by the Environment and Development Foundation. Brother acquired the label for color laser printers/All-in-Ones, black-and-white laser printers/All-in-Ones, and consumables.
List of products that acquired Green Mark [PDF/0.2MB]
Korea Eco-label (South Korea)
This eco-label is issued by the Korea Environment Industry & Technology Institute that was established in accordance with the Development of and Support for Environmental Technology Act. Brother acquired the label for color laser printers/All-in-Ones and black-and-white laser printers/All-in-Ones, etc. In FY2015, Brother acquired the label for 14 product models.
List of products that acquired Korea Eco-label [PDF/0.2MB]
Type II labels
Self-declared labels by businesses
Brother Green Label (Japan)
In October 2001, Brother Industries, Ltd. (BIL) established voluntary environmental standards for products and created the Brother Green Label to recognize products that satisfied related certification standards. Twelve products were certified in FY2015.
Type III labels
Awarded to products whose environmental load is shown quantitatively by LCA (Life Cycle Assessment)
This eco-label is awarded to products that disclose quantifiable information about their environmental characteristics. It is managed and issued by the Japan Environmental Management Association for Industry. BIL has received "System Certification"* in the Printer and Facsimile Business (registered name) and is working on acquiring the EcoLeaf label for main products. Brother's 18 product models were certified in FY2015.
- *: Approval system for product environmental data collection systems. The Japan Environmental Management Association for Industry verifies and certifies that businesses that make EcoLeaf labels have the system needed to make them, and that the system is functioning properly and effectively.
Carbon Footprint (Japan)
Carbon Footprint* is a mechanism to visualize the emissions of greenhouse gases (in CO2 equivalent) from procurement of raw materials to disposal and recycling of products. It is issued by the Japan Environmental Management Association for Industry. In May 2014, FAX-2840, MFC-8520DN, and MFC-8950DW became the first desktop black-and-white laser All-in-Ones, and HL-5440D, HL-5450DN, and HL-6180DW became the first desktop black-and-white laser printers, to acquire the label. Five product models were certified in FY2015.
- *: Short for "Carbon Footprint of Products." The environmental impact is calculated quantitatively by using the LCA technique. Businesses and consumers share awareness about actions to reduce CO2 emissions. Consumers are motivated to pursue a low-carbon lifestyle by utilizing the visualized information.
International ENERGY STAR Program (the U.S.A., Japan, EU, Canada, Australia, New Zealand, and Taiwan)
This is an international energy saving program for office equipment. Its logo is awarded to products that meet the energy-saving standards.
List of products that qualify the standards of International ENERGY STAR program
Energy Conservation Certification (Energy saving label) (China)
This eco-label is from China. It recognizes products for their energy-saving performance.
Oeko-Tex Standard 100 (including Europe, the U.S.A., and Japan)
This international standard is intended to protect consumers from harmful substances and chemical substances, etc. contained in textile products (including garments) that may affect health. Printing by Brother's garment printers has been certified as being safe.
Environmental assessment system
EPEAT (in the U.S.A.)
EPEAT is an environmental rating* for electronic products that is managed and administered by the Green Electronics Council (a non-profit organization). The environmental criteria underlying the EPEAT system are based on the full product lifecycle, from design and production to energy use and recycling. EPEAT product assessment is based on ANSI-approved public standards developed through stakeholder consensus processes. Products are ranked Gold, Silver, or Bronze depending on the level of conformity with the EPEAT criteria. In August 2016, the MFC-8950DW was registered as a Bronze product. As of November 2016, 30 models have been registered.
- *: Judgments are based on laws and regulations, etc. in respective countries and regions. Thus, the same product may have different ranks.
Green purchasing laws
Products complying with the Law on Promoting Green Purchasing (Japan)
In April 2001, the Law on Promoting Green Purchasing came into effect. This law requires that national governmental organizations purchase green products and that regional governmental organizations and private business and individuals try to do the same. By affixing our own eco-label to Brother products that meet the standard, BIL is promoting environmental activities to customers.
Compliance with the RoHS Directive
The EU (European Union) enforced the RoHS (Restriction on the use of certain Hazardous Substances in electrical and electronic equipment) Directive in July 2006. All Brother products, excluding machine tools, for all markets in the world are compliant with the RoHS Directive. Products only for the Japanese market are labeled with our own eco-label to show they are compliant with the RoHS Directive.
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