[BVCM Management System]
Customer
"Value" chain started by the customer
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The opinions of "existing customers" who have already purchased Brother products and "potential customers" who may purchase products in the future are the starting point for our all our business activities.
•Customer demand
Our call centers are important points of contact with customers. We receive about 13,000 inquiries and demands on an average day, (all products, entire world). This information is shared globally across the entire group.
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> Demand Chain
